New Future of Publishing

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A New Era of Thought Leadership Publishing

New Future of Publishing supports the educational mission of companies through the creation of thought-leadership publications and communications pieces. Utilize thought leadership to educate and influence your partners and market. Our published reports and interviews come with companion websites and communities to help executives and entrepreneurs understand and adopt new business models and strategies. Enhance your company’s brand recognition through association with credible thought leaders in your industry. Provide your business development team with third party collateral which puts your expertise in context and demonstrates…

The Green Supply Chain Book

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The Green Supply Chain Book

This book’s focus is on Green Supply Chain Leadership. The book will also include a website and online community to maintain dialogue with global supply chain executives throughout the year using social media tools including Facebook, Twitter, and LinkedIn. The site includes all content from the published edition and additional white papers, case studies and interviews. We optimize the site for search engines around the topic of green supply chain, carbon neutral supply chain, sustainable supply chain, carbon offsets and more. New and exclusive content…

Access to Talent for Collaborative Partnering

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Gain ACCESS to talent, versus the acquisition of talent

Using the latest social media and networking tools, proprietary home grown processes and platforms we help you gain access to talent, versus the acquisition of talent. No single business has the resources to satisfy individual customers. No company has all the resources to create personalized experiences for customers. Today, all companies must access talent, components, products and services from the best source. My virtual partners and myself build innovative, collaborative platforms that can be used internally within organizations as well as with the external operating…

Customer Value and Social Marketing

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Integrated social media communications programs to empathize with your customers and seek to enhance value from the customer’s perspective, and not just from your own perspective.

Value is created for a customer when a product or service and customer come together to provide extraordinary positive experiences for the customer. To make informed decisions about how to improve value and achieve a competitive advantage, businesses must determine the benefits and sacrifices, only one of which is monetary cost, which derive from the use of a product.  Furthermore, this must be done in relation to the specific context of a customer’s core values, purposes, and goals. We help with the creation of integrated…

Cross-Site Partnering

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Innovative marketing tool sets the stage for reaping the extraordinary benefits of true collaborative business models.

Cross-site marketing is the partnering with other websites to cross-market those prospects who have the same visiting behaviors. Each party benefits from more targeted visitors, leads and brand building. We use cutting edge technology to provide an innovative marketing tool which cuts costs, brings in more revenues and sets the stage for reaping the extraordinary benefits of true collaborative business models. For more information, click here.

Integrated Customer Systems

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We offer revolutionary new ways to communicate and follow up with your business connections, partners, leads and customers.

Create the processes to automate the use of the latest marketing tools for integrated customer engagement. Create marketing campaigns that utilize all the traditional channels of lead generation such as phone, email and web forms as well as new methods of mobile text marketing, virtual live events and more! For more information, click here.